Logo Design

Brand Identity / Logo is the visual representation of your brand personality it tells a lot about your brand with the right combination of visual symbolisms, typography, colours and composition.

Brand Identity Manual Snippets

Logo Rationale

Red is the color of energy, passion and action. Red is a warm and positive color associated with our most physical needs and our will to survive. It exudes a strong and powerful masculine energy.

It is energizing, excites the emotions and motivates us to take action. It signifies a pioneering spirit and leadership qualities which is what the brand stands for.

The bold typography very vividly communicates boldness, transparency and confidence in the business.

The fire represents the burning passion for excellence. The font is tilted to the right to denote speed and action

Taking “X” as the height of the character ‘S’ in the logo type, the exclusion zone would be the area defined by leaving a uniform margin “X” units on all four sides.

Enquiry Now

Implementing the brand colors across media

Logo Version

Logo in Reverse

Premitted reverse version of the logo

The logo can be reversed out of either Black of 90% Gray or White on Gray (Original color of Logo). It should not be reversed out of an any other color. The sequence of colors should not be modified in any manner.

Typical Applications

External signage, environmental graphics, advertisements etc.

Scaling the logo

Our Mark up Works


The philosophy and the strong value system of a brand is conveyed through branding which builds trust and confidence with its employees, business partners and customers.


Spencer Plaza , G135-C, Phase- III, Near Indian Overseas Bank, Anna Salai, Chennai, Tamil Nadu 600002


+91 7449 27 47 47


P. O. Box: 25218, S7, Cluttons Ware House, Industrial Area 15, Sharjah, United Arab Emirates.


+971-6-5348 640


F94, Udaya Mawatha, off Templers Road,
Mount Lavinia


+94 727716839